Luxury binding at The Graphic Warehouse

In South Africa its licensed agent, The Graphic Warehouse, provides a host of book-binding solutions with JWB’s Z-Linnen, Miradur and Colora materials.

Ideal for speciality covering on diaries and books, briefcases, boxes, luxury packaging and ring binders, Z-Linnen incorporates five texture themes – fine linen, new linen, woven, laid and crash – each available in an eclectic range of 32 base colours.

Despite its luxury finish, Z-Linnen is washable, strong and easy to use. It’s also scratch-, rub- and tearproof with good wet strength. Available in roll sizes of 1 020mm x 100m, Z-Linnen can be processed using ordinary embossing techniques.

‘We’ve made a substantial investment in stock to bring the Z-Linnen colour range to our South African customers,’ states Douglas Spinas, marketing executive for The Graphic Warehouse. ‘This means we’re able to supply material within 24 hours, which is essential for our customers’ needs.’

Besides this large stock commitment, The Graphic Warehouse has secured a competitive local market price for Z-Linnen. ‘JWB has an unquestionable reputation worldwide and local book-binding and packaging specialists are familiar with its European quality and style. Z-Linnen is a product that’s in demand and we’re now in an ideal position to offer customers what they want,’ continues Douglas.

Indeed, JWB’s management team has realised the potential in the South African market and has shown its commitment by hosting two book-binding specialists from The Graphic Warehouse – Michele Forder and Desmond Morris – at its head office in Amsterdam, giving them the opportunity to embrace the JWB culture and understand its exemplary business practices. They’ve been trained on the entire JWB range and can address customer queries confidently, as well as advising on individual binding requirements and standard stock finishes and conversion capabilities.